Bouncy's comparison feature lets you overlay analytics from multiple deeplinks onto a single chart. This is ideal for A/B testing, comparing campaigns, or seeing which of your links performs best.

How to Start a Comparison

Open the analytics page for any link (this becomes your "primary" link)
Click the "Compare" button near the top of the page
A searchable dropdown will appear, listing your other deeplinks
Type to search for a specific link, or scroll through the list
Select one or more links to add them to the comparison

Each link you select will be added to the performance chart as an additional line.

What the Comparison Chart Shows

When comparison mode is active, the performance chart displays multiple overlapping area lines — one for each link being compared. This lets you see at a glance:

Which link gets more traffic
Whether traffic patterns align (peaking at the same times) or differ
How a new link compares to an established one
Whether changes to one link affected its performance relative to others

Color Coding

Each compared link is assigned a distinct color so you can tell them apart on the chart. Colors cycle through the following palette:

Cyan
Sky blue
Blue
Indigo
Violet
Purple
Pink
Rose
Red

Your primary link (the one whose analytics page you're on) retains its original chart color, while compared links are assigned colors from this palette in order.

A legend is displayed with the chart so you can identify which color corresponds to which link.

Use Cases for Comparison

A/B Testing Different Destinations

Create two deeplinks pointing to different landing pages or destinations. Share them to similar audiences, then compare their analytics to see which destination drives more engagement.

Comparing Campaigns

If you use different links for different marketing campaigns (e.g., one for Instagram, one for email), compare them to see which channel drives more traffic.

Before and After Analysis

If you replaced an old link with a new one (different slug, different domain), compare them to see how the transition affected traffic. The old link should show declining views while the new link shows increasing views.

Identifying Your Top Performer

If you manage many links, compare your top candidates side by side to identify which one genuinely performs best — not just based on total views, but by looking at the traffic patterns and trends.

Seasonal Comparison

Compare a link's performance during different periods by using custom date ranges. Set the time range to cover both periods and visually compare the chart patterns.

Tips for Effective Comparisons

Compare links with similar audiences. Comparing a link shared to 100,000 followers against one shared to 500 followers won't give you meaningful insights about link quality — it just reflects audience size.
Use the same time range. The comparison uses whatever time range you've selected in the time range selector. Make sure it covers a meaningful period for all links being compared.
Start with two links, then add more. The chart can become hard to read with many overlapping lines. Start with a direct two-link comparison and add more only if needed.
Look for pattern similarities, not just volume. Two links might have very different total views but peak at the same times of day. That pattern tells you something about your shared audience's behavior.
Remove links from comparison when done. Click the Compare button again and deselect links to simplify the chart. This keeps your analytics page clean when you're done analyzing.